hERO is Helen Roowalla, a visual artist of Persian and Indian origin. She was born in Switzerland in 1980 and raised there until the age of 15 when she moved to the United States to complete her education.
hERO currently lives and works in Switzerland. She has been actively painting since 2009 but has been drawing all her life. She began her career by painting large-scale insects in oil. Later she moved on to portraiture, with a touch of surrealism, still utilising oil as her preferred medium. In 2013 she began experimenting with abstract painting, and finally developed her signature pop art style, and embraced acrylic as her new medium of choice. Her style is characterised by bold lines and bright colours. Her lines are curved, almost cartoon-like, and the shapes organic and full of movement. Animal and environmental conservation are very close to her heart; she also donates a portion of her earnings to non-profit animal protection agencies.